Strategic, digital storytelling solutions to elevate your brand
PETRICHOR SERVICES
Campaign Concept Mapping + Development
Building on your foundation, we craft compelling campaign concepts tailored to your brand’s story, goals, and audience with clarity and creativity driving impact, from concept to completion.
This may include___
campaign concepting + mapping | creative ideation and direction messaging + content frameworks | cross-channel integration
(digital, print, social, etc.)
Brand + Communications Strategy
We partner with you to create authentic, effective strategies that guide your brand’s growth, whether you're launching something new or refreshing an existing identity.
This may include___
brand positioning and messaging | strategic communications audience research | brand architecture and identity | creative direction
Content Strategy + Creation
We align your strategies and goals to create visually engaging content that consistently reflects your identity and strengthens your message.
This may include___
visual storytelling + creative direction | long + short form video / production | copywriting + editing | blogging | social media | marketing assets | email marketing
Media relations + Press strategy
We secure valuable press coverage and build your brand's reputation, connecting you with the right media to tell your story authentically and with impact
This may include___
tailored media outreach | pitching + placement | press release writing + distribution | thought leadership and ‘expert’ positioning | relationship building and nurturing
Campaign Concept Mapping + Development
Where clarity meets creativity and strategy meets story.
At Petrichor, campaigns don’t start with assets; they start with understanding. We take a holistic approach to campaign development, rooted in our belief that every story should serve a purpose — and every purpose deserves the right story.
At Petrichor, campaigns don’t start with assets, they start with understanding. We take a holistic approach to campaign development. This approach is rooted in our belief that every story should serve a purpose and every purpose deserves the right story.
Throughout this mapping process, we work closely with you to uncover the heart of your message, align it with your brand values, and build a framework that speaks directly to the people you're trying to reach. We look at the full picture: your goals, your audience, your voice, your visuals - and how all of it connects across channels and touchpoints to tell one compelling and comprehensive story.
We don’t do one-size-fits-all. We develop thoughtful, intentional campaigns that are scalable, sustainable, and built to resonate. From core messaging to creative execution, we help you map the strategy, shape the story, and bring it all to life.
We don’t just make content. We create campaigns that connect and move people to act.
Brand + Communications Strategy
Your brand is more than a logo—it’s the feeling people walk away with after every interaction. But when those touchpoints aren’t intentional or aligned, even the most meaningful work can feel unclear or forgettable.
Petrichor helps purpose-driven individuals, organizations, and businesses build brand identities rooted in clarity, trust, and intention. Starting with the foundation you’ve already laid, we work collaboratively to uncover the heart of your vision and translate it into a visual identity and brand voice that feels honest, refined, and unmistakably yours.Every element is designed with purpose to ensure your brand doesn’t just look good, but that it communicates who you are, what you stand for, and why it matters.
Each project is thoughtfully tailored to your goals, your audience, and the experience you want to create.
Ready to build a brand people trust and remember?
Inquire below.
Media Relations + Placement
With over a decade of experience working with the media, we know what it takes to create lasting, mutually beneficial relationships between clients media outlets.
